Project Overview
ABN Impact is a marketing research agency which design and manage ways for brands to generate insights and ideas for business impact through gathering people. They build and manage on-going branded insight communities for clients to get insights and provide solutions through engagement platforms and co-creation workshops.
I was employed as a full-time professional responsible for providing support to the entire Asia team. One of my primary responsibilities was leading the rebranding initiative to enhance their visual identity. Throughout my tenure, I had the privilege of developing and expanding my portfolio in the field of infographics. This involved effectively presenting demographic data and key insights from insight communities to the client stakeholders.